Saturday, February 15, 2020

Human resource Essay Example | Topics and Well Written Essays - 5000 words

Human resource - Essay Example One such factor is the excellent performance and reward management of the company. The founders of the company abided by all the principles and produced products accordingly. The performance of the company and its progress within a short period of time has made it a nationalised company holding the majority portion of the market share. Current Performance and Reward Management practises at Innocent Performance management is an important cornerstone in the Human Resource practises of an organization (Smither and London, 2009). It is all about measuring the performances of the employees doing their jobs and designing and implementing systems in order to strengthen the performance standards which have been set. It starts with measuring the daily operational performances of the employees. An organization should have a clear understanding about the kind of job for which they are hiring the employees. Based on that the training should be provided and finally the performances of the employe es should be measured. Performance management involves partnership agreement with the employees or the team of employees in order to increase their level of involvement in the organization (Cardy and Leonard, 2011). Moreover the future improvement in the performance of an organization needs the assessment of the past and the present performance. Every section of activities like providing feedback, coordinating with the employees to solve the problems related to their decreased performance, developing improved performance level etc play an important role in performance management. The method of evaluating the performance of a particular employee is known as the performance appraisal. It is a part of the career development and involves review of the performances of the employees

Sunday, February 2, 2020

Internet strategy Essay Example | Topics and Well Written Essays - 1000 words

Internet strategy - Essay Example However, not all companies use the internet to advertise or sell their products; some use many channels to market their products in a bid to reach a large base of consumers. This is where multichannel marketing comes in; as the name implies, it is the use of several channels to reach the consumer, through advertising and even selling the product. These channels include mobile phones, the internet, through marketing and social sites such as Facebook. Use of multichannel marketing enables the firm to reach consumers with diverse purchasing behaviors. This paper will study the marketing strategy of Pacific Sun Wear clothing firm, and analyze its strengths, weaknesses, opportunities and threats. Moreover, the analysis of Pac-Sun’s competitors will be done in this paper. Pacific Sun Wear (Pac-Sun) is a clothing firm that designs, produces, and distributes its products over a range of channels. The firm also deals with footwear and accessories. The business is based in California, USA and its main consumers are the youth because the company produces clothing, accessories and footwear synonymous with the youth. Pac-Sun is a large company with over eight hundred stores in the whole of USA and even Puerto Rico. Although it is based in Anaheim, its main distribution center is in Kansas while the stores and its managers are located throughout the US. The company was established in 1984, and it boasts a workforce of over 10000 employees. The firm has incorporated mobile, the internet, and in-store terminals to reach and interact with its clientele. The firm has gone further to develop an iPhone application used for scanning QR codes. The firm uses these platforms to advertise and sell these products. Moreover, the feedback is used to design the outfits tha t interest its client base. This company thrives on internet marketing because its target consumers are also huge fans of